About Us

At 32Stitches, every thread tells a story. We are a contemporary label dedicated to reviving the timeless art of Chikankari, one of India's most delicate and celebrated hand embroideries. Born in the heart of Lucknow centuries ago, this craft has been lovingly passed down through generations, and we at 32Stitches are committed to keeping its soul alive while reimagining for today's world.

Our pieces are more than just garments-they are hours of intricate handwork, patience and artistry. Each stitch reflects the skill of master artisans who pour life into fabric, creating heirlooms that are as graceful as they are enduring.

At 32Stitches, we believe in slow fashion with meaning-where elegance meets comfort, and heritage blends with modern silhouettes. Our mission is to bring you creations that you don't just wear, but treasure. Because when you wear 32Stitches, you just don't carry a piece of clothing, you carry a legacy.

Our Story

I am an Assamese girl from a very small town called Sorbhog where I grew up watching my grandmother and aunts weave clothes with their own hands. Handloom and Handcrafts were always a part of my life, though I never imagined where they would take me.

After getting married and moving to Lucknow, I discovered the delicate world of Chikankari. The timeless beauty of this embroidery, passed down through generations, immediately touched my heart. It reminded me of the same love and patience I had seen in my family's weaving back home.

That connection—between my roots in Assam and my new home in Lucknow inspired both me and my husband to start 32Stitches. For us it's more than just a brand. It's a way of honoring traditions, of keeping alive the art that artisans have nurtured with their hands, and of sharing that beauty with the world.

Our Vision

At 32Stitches, our vision is to take the timeless art of Chikankari beyond borders-reaching every nook and corner of the world where craftsmanship is valued, cherished and celebrated.

Global Reach: We dream of a future where this centuries-old embroidery seamlessly finds its place in modern wardrobes across the globe.
Legacy & Respect: We honor the legacy of Indian artisanship while supporting the livelihoods behind the craft.
Lived Experience: With every piece we create, our aim is to make Chikankari not just admired but truly lived and experienced everywhere.